Why are people so willing to engage in a social process in which they reexperience negative affects? One would assume that some powerful incentive drives them to do so and that they find some important benefit in it. What could this profit be? Common sense offers a ready-made answer to this question. Indeed, we commonly assume that verbalizing an emotional memory can transform it and that after verbalization, this memory would lose a significant part of its emotional load.
A study by Zech (2000) showed that more than 80 percent of the respondents in a l...Read More